As online reviews increase in popularity, your estate sale company’s reviews have a ripple effect that can determines your company’s reputation and continuity in the industry. It’s easy to find online negative reviews for estate sale companies. While we all try to focus on the positive side of things, it’s important to address why this…Read More
In the business world, the customer may always be right, however, there’s never a shortage of problem customers in estate sales. Even when you want to kick difficult customers to the curb, you want to maintain a good reputation, and stay in business. We hope these techniques to help you along the way. Who Are…Read More
Every estate sale company will map out an advertising strategy to increase brand awareness and shoppers. This comprehensive guide to estate sale video advertising will help you boost the foot traffic to on-site estate sales and help you get noticed in your local community. Value of Estate Sale Video Advertising? Whether you follow an organic…Read More
Safety and security at estate sales are essential, and is one of the many reasons a client will rely on a professional estate sale company to handle the liquidation of their items. A professional company should have policies, rules, and guidelines to minimize liability issues and protect itself and the client at all times. Estate…Read More
Estate sale signs are an important part of the liquidation process, it gets the buyers there! but there’s much more than directing buyers to an estate sale. Marketing and branding play a big part in creating catchy estate sale signage. In today’s fast pace, high tech world, there’s a lot of conversation about social media,…Read More
There are many factors that contribute to the success of a sale. Properly staging an estate sale for potential shoppers is one of those factors that can be quite labor intensive. Impulse purchases with shoppers account for a big chunk of consumer spending. According to a study by Marketing Support, Inc. about one-third of all…Read More
