Original Byrrh Vintage Poster - DO NOT MISS THIS HUGE OVERSIZED ORIGINAL AD !

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Original Byrrh Vintage Poster - DO NOT MISS THIS HUGE OVERSIZED ORIGINAL AD !

Original Byrrh Vintage Poster - DO NOT MISS THIS HUGE OVERSIZED ORIGINAL AD !

BYRRH - HAPPY AND PROUD. The LARGEST poster we have ever offered for auction. Original Byrrh Vintage Poster (artist: Robys Wolff) - 178: ROBYS (ROBERT WOLFF, 1916-1995). POSTER FROM France c. 1937. about 90 x 122 inches. Significantly large 4-panel subway advertising. Byrrh is an aromatised wine apéritif made of red wine, mistelle, and quinine. Created in 1866 and a trademark since 1873, it was popular as a French apéritif. With its marketing and reputation as a "hygienic drink", Byrrh sold well in the early 20th century. It was even exported, despite the similarity of its name to "beer", complicating sales in English- and German-language speaking regions. Byrrh was sold in the United States until Prohibition. As of 2012, Byrrh has been reintroduced to the United States. SUPER AMAZING SIZE POSTER 90 X 122 SPANNING 4 PANELS. ALL PANELS WERE Machine folded as distributed with various issues shown in the pictures. PRINTED BY AFFICHES STENTOR, PARIS. $10,000 - $20,000 VALUE.

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